3 WAYS SUCCESSFUL CHURCHES ARE REACHING MILLENNIALS | The Truth About Millennials And Church


– Many of us have seen the trends. Millennials are attending
church at a declining rate, but some churches are
seeing the exact opposite of this trend. How are they doing it? Well, in this video, I’m gonna
share with you three ways that churches are successfully
reaching millennials. Well hey there, I’m Brady
Shearer from ProChurchTools.com helping you seize the 167 hours
beyond your Sunday service. We publish new videos every single week, so make sure you hit the
subscribe button below. Stay connected with this channel, and if you like the video, make
sure you hit the thumbs up. Give it a like, as well. Means the world to me. You know, if you type the words, “Millennials leaving church,” into Google, you’ll find a lot of stuff. One study conducted by Pew
found that those whom identify as Christian in America dropped
by 8% in the last 10 years, and a big part of that drop
is because of millennials. More than one third of millennials now identify as religiously unaffiliated, and that’s up more than
10 points since 2007, but with that being said, there are churches doing
extraordinary things when it comes to reaching millennials, churches that are successfully reaching the largest generation in history with the hope and love of Jesus. How are they doing it? Well, here are three ways. Number one, in a study conducted by Barna, only 8% of millennials say
they don’t attend church because it’s out of date. Churches will spend
extravagant sums of money on spectacular stage
designs, sound systems, auditoriums, lighting rigs, the works, all in the name of being relevant and meeting people where they’re at, and I’m not here to disagree
or conflict with that aim. For many churches, it has
been wildly successfully, but if you’re creating
over the top experiences for the sole purpose of
reaching millennials, the data would suggest that
it’s a fruitless endeavor. Churches that are successfully
reaching millennials are not trying to be cool. Secondly, in Barna trends 2017, a study was conducted with 250 churches that were deemed to be
successfully reaching millennials, and the study found that
the core commonality amongst these churches was that they were disproportionately
prioritizing young people. This means with staff
hirings, decision making, service elements, outreach,
ministries, everything. Millennials are the largest
generation in history. More than one in three
American and Canadian workers is currently already a millennial, and that’s set to reach
more than one in two by 2025 when you factor in Generation Z, and yet, when you look
at most congregations, the demographics of
the church do not match the demographics of the city
or community the church is in. How can we change that? Make decisions based on
the church you want to be rather than the church you already are, and that’s what churches are
doing to reach millennials. Churches that are successfully
reaching millennials are disproportionately
prioritizing young people. Finally, the third way that churches are successfully reaching millennials is by hiring them a lot. Fortune released its yearly
report on the 100 best places for millennials to work in America. Only one church made their
way into the list in 2017, Elevation Church from
Charlotte, North Carolina, and what I found most interesting about the profile that Fortune put together on Elevation was their employee breakdown. Elevation employed 165 millennials at the time the report was released, and that number represented
80% of the entire staff. Eight out of every 10 employees
at Elevation is a millennial and sure, this is just a single example of a church reaching millennials well, but I think the takeaway is simple. If you want to reach millennials, you need to include millennials on your staff and leadership teams. Sure, millennials don’t
need to represent 80% of your staff necessarily,
but maybe they do. The problem is that too many churches are sitting around boardrooms
and in their offices asking themselves, “How
do we reach millennials?” And there are no millennials with them helping them ask and
answer those questions. On the other hand, churches that are successfully reaching
millennials are doing so with a group of millennials on staff and leading the church
helping to make decisions. So to recap, the three ways churches are successfully reaching millennials. Number one, they are
not trying to be cool. Number two, they’re disproportionately prioritizing young
people, and number three, they’ve got millennials leading on staff and making leadership decisions. If you liked this video, make sure you hit the like button below. Give this video a thumbs up. Subscribe to the Pro Church Tools channel. Share this video with someone you think might find it useful. We post new videos like this
every week helping your church seize the 167 hours beyond
your Sunday service, something millennials find very important. If you’ve got questions or
comments, leave them below. I’d love to hear from you. Thanks for watching. We’ll see you next time.

15 thoughts on “3 WAYS SUCCESSFUL CHURCHES ARE REACHING MILLENNIALS | The Truth About Millennials And Church”

  1. You guys need some love for TFC in your office!! They're the best Toronto team BY FAR at the moment!! πŸ˜†πŸ˜†

  2. yeah but millennials are whiny babies with twitter thumbs and don't wash their dishes. High five? Oh wait, that breaks our baby boomer hips

  3. That's a very very negative response. While there are many people are who whiny, to group them all together is wrong. And also shows your ignorance of wanting to break the mold that people see. Get outside of yourself and reach out to people.

  4. Great thoughts Brady. As someone who is barely a millennial, I'd agree with all three of your reasons. A great book about prioritizing young people in the church is Growing Young from the Fuller Youth Institute folks.

  5. Items 2 and 3 are excellent, but I'm not sure I agree completely with Item 1. The Barna study says that 8% find church out of date, but another 31% say church is boring, while 35% say church isn't personally relevant to them. Those three issues are related. At the very least, I think we need to be culturally relevant, and that likely means the use of video and being in touch on social media. However, I DO agree that we can take it too far. When I see fog and laser light shows and the like, it makes me wonder if those churches are simply trying too hard to impress Millennials. So I'd agree with Item 1 if we're talking about going too far. Preach the gospel in a life-relevant way, worship with authenticity (Millennials I know HATE anything that's fake), and use appropriate technology, and I think we'll start to reach younger adults.

  6. Our church has increased the number of millennials on our staff, and within several months, our church has seen the difference!

  7. The Judaic faiths won't ever come back from the stigma of raping children. Face it christianity died the minute the victims could record and convict their rapists. I watch these for further perspective but the decline is the fault of the churches no one else's. Plus science and logic play big parts into not believing in mythology.

  8. I was thinking of Elevation Church before you mentioned it. I totally agree with that because adults in our church tend to not even care about Youth Service. As a young youth volunteer staff, I feel uncared. So I stopped attending adult service and now I only attend Youth Service. Good to learn from you.

  9. My church focused on finding the millennials that would like us instead of changing anything. In fact due to financial issues we closed our doors more often and did less activities to try to save money. The older generation won that argument and it looks like there's no going back. We're shrinking and the older generation is voting for more money to go toward the nursing home we support, so they can go there.

  10. Could you please clarify something for me? When you say "reaching millennials", I'm assuming that you mean they start going to that church. But does that mean making converts/disciples or is it more like transfer growth?

  11. How do you handle trying to get millennials on staff but you're a small church and the only paid positions are the Pastor & Secretary? Everybody else is volunteers. We have a board but paid "staff" is really just 2 people.

  12. in reaching out to millennials, congregations might want to avoid inadvertently alienating the mature members who have been the backbone of the congregation. (I'm 59). Meaning not disrespect to you, my brother, I have about twice as much life experience as you.

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